Full-Service Technology Management

From Vendor to Partner

DanceOne entrusted us with the full management of their technology ecosystem, encompassing development, project management, product management, quality assurance, DevOps, and technical support. Rather than working on a single project, we became their dedicated technology team, modernizing their infrastructure, improving automation, and enhancing platform stability

Synergo - full service web & mobile solutions team.

We successfully upgraded core technologies, introduced automated testing and deployment pipelines, enhanced system integrations, and resolved critical legacy issues. Through these efforts, we have not only improved system performance and reliability but also reduced operational costs and provided a structured foundation for future growth.
In parallel, we continue to improve existing functionalities, introduce new capabilities, and design entirely new experiences tailored to the evolving needs of DanceOne’s internal teams and external clients. Our partnership remains focused on long-term value and continuous innovation.

DanceOne is the world’s largest group of dance brands. Founded in 2023 and based in Los Angeles, DanceOne brings together leaders from the dance industry with the mission of supporting the art and education of dance. Hosting over 500 top dance events annually, including Jump, Nuvo, 24Seven, The Dance Awards, and multiple events under Star Dance Alliance, DanceOne serves more than 10,000 dance studios worldwide. Their team, with over 60 years of combined experience, is dedicated to creating a safe and inspiring environment for dancers.


Project Transformation

1 — Challenge and Scope

This section outlines the key obstacles and objectives of the project
— 1

Legacy Code Complexity

The inherited Dance360 system contained undocumented and unresolved technical issues, impacting platform stability.
— 2

Infrastructure Gaps

The system required enhancements to support new features and integrations.
— 3

Lack of Pre-Deployment Testing

No dedicated environment existed for stakeholders to validate changes before they went live.
— 4

Complex System Integrations

Multiple third-party services, including payment gateways and event scoring systems, needed seamless connectivity.

2 — Solutions

This approach enabled our client to achieve their goals with confidence and efficiency
— 1

Technology Stack Modernization

Successfully upgraded Node.js without any system downtime.
— 2

Infrastructure Automation

Implemented CI/CD pipelines and automated smoke testing to improve deployment reliability.
— 3

User Acceptance Testing (UAT) Environment

Established a dedicated UAT platform for stakeholders to validate features before production.
— 4

Event System Integration

Integrated new events into the Dance360 registration system and connected them with the Coda Judge Scoring system.
— 5

Loyalty Redemption Implementation

Developed loyalty point redemption during event registration payments.
— 5

Payment Gateway Enhancement

Integrated NMI payment processing to facilitate operations team transactions with the internal backoffice system.
— 5

Legacy System Issue Resolution

Diagnosed and fixed legacy issues like MediaPass API and Video Critiques functionality, despite limited prior documentation.
— 5

Ongoing Technical Support

Maintained a fast response rate to high and critical priority tickets, ensuring smooth event operations.

3 — Business Impact

Empowering the client to meet market demands, stay competitive, and deliver greater value to their customers.

Enhanced Platform Stability

Synergo - full service web & mobile solutions team.

System reliability and uptime improved significantly, reducing operational disruptions.

Faster Issue Resolution

Synergo - full service web & mobile solutions team.

Optimized workflows and support processes led to quicker turnaround times for critical issues.

Operational Cost Reductions

Synergo - full service web & mobile solutions team.

Infrastructure enhancements reduced costs while maintaining performance.

Future Scalability

Synergo - full service web & mobile solutions team.

The upgraded system is now prepared to support continued business growth and feature expansions.


4 — Technologies and Tools

These technologies are chosen to align with client goals, ensuring innovative and impactful results.
— 1

Node.js Framework: Upgraded with zero downtime for a stable and modernized platform.

— 2

Automation Tools: CI/CD pipelines and smoke testing ensure efficient deployment and error detection.

— 3

User Acceptance Testing (UAT): A dedicated testing environment for real-world validation before production releases.

— 4

Payment Gateway Integration: Seamless NMI payment gateway processing for financial transactions.

— 5

Event Management & Scoring System: Integration of event registration and the Coda Judge Scoring system for judges.


5 — The Team

By combining technical proficiency, creativity, and effective communication, our teams consistently transform challenges into opportunities, driving success across industries.

QA Team

Synergo - full service web & mobile solutions team.

Specialized in automation, performance, and manual testing.

Development Team

Synergo - full service web & mobile solutions team.

Full-stack developers with a focus on backend expertise.

Backend Developers

Synergo - full service web & mobile solutions team.

Built the data recording system with Laravel, Vue2, and MySQL to support research needs.